'AdWords management—the process of maintaining control over your Google AdWords accounts and ad campaigns'
Managing Google AdWords accounts and ad campaigns—is a complicated process that includes:
- Continuous keyword research to build and grow a PPC keyword list
- Strategic keyword grouping and organization to build effective ad groups
- Constant monitoring and analysis of your campaign's progress
- Filtering negative keywords from your list so you don't bid on irrelevant terms
- Delegating your ad budget through careful AdWords bidding
- Writing ad text that will draw qualified traffic to click on your ads progress
I am a Google Analytics Qualified Web Analytics Professional, PPC Expert and a Google Adwords Certified Professional.
I started my career as a Social Media Specialist, helping small to medium businesses to build brand awareness and social media presence using Sendible, Hootsuite and Buffer Social management tool.
'I am a Google Analytics Qualified Web Analytics Professional, PPC Expert and a Google Adwords Certified Professional.'
Later on I studied the functions and importance of Search Engine Optimization and joined The Zoo Group, the leading British owned website company. I became their Digital Marketing Manager where I spend most of the time giving consultation to small, medium and large businesses.